Celebrities are no strangers to cannabis. Many have jumped on the cannabis bandwagon and launched their own CBD or THC product lines. Seth Rogan has his own line of recreational Canadian cannabis, Whoopie Goldberg plunged into the cannabis market back in 2016, launching her own line of CBD products designed to combat menstrual cramps. Snoop Dogg created his cannabis company called ‘Leafs’, and now Martha Stewart has joined the list of celebrities looking to cash in on America’s favorite plant.
Martha Stewart is launching her first-ever line of CBD products including soft gels, oil, and gummies. All products are made from hemp-derived CBD.
So what will separate her CBD products from the thousands of other brands? She says the gourmet flavors inspired from her kitchen and garden are what really makes the products shine. Stewart says users will be able to enjoy flavors such as Meyer lemon, blood orange, kumquat, and huckleberry. The gummies in her line resemble a chewy french candy known as pâte de fruits.
Stewart developed her wellness products with Canadian company Canopy Growth, the worlds largest publicly quoted cannabis producer. Canopy Growth is also the company behind Seth Rogan, Snoop Dogg, and Whoopie Goldberg’s THC and CBD product lines.
Martha Stewart herself has incorporated CBD into her own wellness routine, and she says creating her own products were just a natural extension of her brand.